fc tokyo: new emblem

New rebrand film for FC Tokyo, professional football club in Tokyo Japan.
This rebranding combines the club's legacy with innovative steps towards crafting a new history. It reflects the diverse people and cultures of Tokyo, the bustling and vibrant capital of Japan. This film captures the dynamism and the chaotic energy of Tokyo and football.

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Creative Direction / Art Direction: Ryuhei Nakadai (River)
Design: Riko Nagase (River)
Copywriting: Danielle Demetriou
Strategy / Account Planning: Ryo Hiroya

Creative Direction / Direction / Motion Graphics: Yusuke Murakami
Direction / Edit / VFX: Masaki Sato

Produce: Tomoaki Kumano
Production Manage: Shoko Morikawa, Tomoki Yamagata
Assistant Direction: Ken Miyajima
Production Manage: Azusa Noda, Yui Sakamoto

Director of Photography: Kota Kimura
1st AC: Kaito Furuyoshi
2nd AC: Shii Kitada
Lighting Direction: James Thompson
Lighting Engineer: Kentaro Hirabayashi
Colorist: Yusuke Adachi
Colorist Assistant: Katuhiro Naganuma

Sound Direction / Music Composer: Takahisa Mitsumori

Styling: Sayoko Abe
Styling Assistant: Sora Maeda
Hair & Make-up: Hisano Azuma

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